baldwin builds

The personal channel of Chris Baldwin

baldwin builds

One person building Baldwin Blueprint in public, with AI as the crew. My day job is enterprise AI go to market; I sit in the rooms where large companies decide what to adopt and why. Everything I make about that lives here: films, essays, shorts, and a podcast, under one night sky.

The signal Dark right now. When I go live, this is where it lights. YouTubeX
The map

Eight constellations

Everything here belongs to a constellation. A lit star means the chapter has work in it; a dim one is still drafting.

Films

2 The channel

Shorts

4 All shorts

Essays

1

The podcast

1
The Role You Want podcast cover

The Role You Want · Ep. 1July 17, 2026 · 5:58

What 1,998 sales job postings actually say

Episode one of The Role You Want. AI is in 82 percent of postings, one in 18 admits AI reads your application first, and 98 percent will not tell you what the interview looks like.

The list

New work, sent when it ships

No cadence promises and no filler. When a new essay or film goes up here, it goes to the list the same day.