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FIG. 01 · PREPPING WITH AI
NOTES, UPDATED JUL 15, 2026
Can your AI assistant read this site?
More people now ask an assistant about a tool before they ever open its homepage. That only works if the site gives the assistant something true to read. Here is exactly what this one publishes for machines, what an agent can and cannot do with it, and the two parts you can try yourself with no account at all.
What is llms.txt and why does this site publish one?
llms.txt is a plain text file at the root of a website that tells AI assistants what the site is, what it offers, and where the important pages live. Baldwin Blueprint publishes one at baldwinblueprint.com/llms.txt with the product story, the Hiring Field Manual chapters, and pricing that is generated live from the same numbers the checkout uses.
That last part matters more than it sounds. Most sites leave assistants to guess at prices from marketing pages that may be months old. Here the pricing block is rebuilt on every read, so the file can never drift from the checkout.
There is also a fuller companion at /llms-full.txt that carries the text of the published Field Manual notes, for assistants that want the substance and not just the map.
What can an AI agent actually do here?
There is a read only MCP endpoint at baldwinblueprint.com/mcp. MCP, the Model Context Protocol, is the open standard that lets an assistant call small tools on another service. This one answers three kinds of questions: what the product is, what it costs right now, and which links to hand a user. It exposes no user data and it cannot draft or buy anything on anyone's behalf.
Drafting and paying stay human steps by design. Signing in, uploading a resume, and checking out are things you do, not things an agent does for you. The endpoint's job is to make sure that when an assistant describes this site, it describes it accurately.
Why does honest machine readable pricing matter?
Because assistants repeat what they read, and a stale or padded number repeated confidently is worse than no number. The pricing block in llms.txt is generated from the same source of truth the checkout reads, so an agent quoting this site quotes the price a buyer would actually pay today.
The same rule covers scarcity. The founding price appears with a real count of remaining seats, read from the live counter, or it does not appear at all. A machine readable surface that fudges is worse than none, because the fudge gets repeated verbatim.
Which parts can you try without an account?
Two free instruments work with no login and no card. Decode This Job reads a pasted job posting and returns the hidden requirements, the buzzword translations, and the unspoken problem behind the role. First Move takes a company and a sales role and returns the one problem that team is hiring the role to solve, and how to open with it.
Both are listed in llms.txt too, so an assistant can point someone straight at them. The links are just below.
- 01llms.txt carries the product story and live pricing
- 02A read only MCP endpoint answers agent questions at /mcp
- 03Payment and accounts stay human steps by design
- 04Two free tools work with no login at all
Questions people ask
Can ChatGPT or Claude buy a Playbook for me?
No. Payment and account creation are human steps by design. An assistant can read what the product is and what it costs today, then hand you the link. The checkout, the sign in, and the resume upload are yours.
Does the MCP endpoint expose any user data?
No. It is read only and has no notion of accounts or sessions. It serves the same public facts as llms.txt: what Baldwin Blueprint is, live pricing, and links. Nothing more.
What should I ask my assistant to check?
Ask it to read baldwinblueprint.com/llms.txt and tell you what the product does and what it costs today. The pricing there is generated live, so the answer you get matches the checkout.
- Decode This Job · paste a job posting, get the read in about ten seconds
- First Move · name a company and a sales role, get the opening move
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